1 Development Guidelines for Online Lesson Media Format for Service Industry Students, Susaraporn Tangtenglam; Ariya Pongpanic; Chearnkwan Saesow; Chonchanok Chidprasert; Manasin Sonthanong
The advancement in technology has caused competition in education, resulting in the present world moving into a society of wisdom and learning or a knowledge-based society. The most important factor is the availability of quality human resources, which reflects the importance of an educational system that must be able to respond to this changing and a new paradigm, especially that higher education institutions have. The duty of creating people to be knowledgeable and able to compete with foreign countries, as announced by the Ministry of Education on Higher Education Standards for the Creation and Development of a Knowledge-Based Society and a Learning Society states that Higher education institutions must seek to create and manage knowledge accordingly. Guidelines and principles lead to a knowledge-based society and a learning society, and in terms of graduate quality, higher education graduates must be knowledgeable, proficient in their fields, and able to learn, create and apply knowledge. To develop oneself to be able to work and create jobs to develop society to be able to compete internationally. This paper aimed to study guidelines for developing an effective online lesson media format for students. The sample group in this study consisted of 2nd-year students, consisting of students in the hotel and tourism management field. Tourism Innovation Branch, English for Service Industry Aviation Business, and Hotel and Restaurant Management Project to establish the department of service Industry and Language Innovation Faculty of Arts and Sciences at Kasetsart University. (Kamphaeng Saen Campus), 500 people. Research tools consisted of questionnaires and documented data—quantitative data analysis from questionnaires using statistical software packages. The statistics used consisted of descriptive statistics such as frequency, percentage, mean and standard deviation. The results showed that analysis The results of an analysis of the demand for online lessons Character and color Overall, it was at the highest demand level, with an average of 4.99. When considering the sub-issues of the demand level, it was found that the high demand level was the suitability of font styles. With the highest mean, mean of 4.32, followed by the suitability of font color and background, mean of 4.25, suitability of font placement, mean of 4.23 linguistic accuracy, mean of 4.11 Appropriate font size, mean of 4.08, The prominence of the topic, average 4.06, respectively, for still images, overall, it was at the most demanding level, with an average of 4.00. The highest mean is 4.23, followed by color and fit of the picture means 4.11, suitability of picture in the frame, the mean 4.03, the balance of the picture, the mean 4.03, the balance of the number of shots, the mean 4.03, the picture consistency. With the content, average 4.06, respectively.
2 The Digital Media Education Concept of Business Education for Thailand, Pongsiri Kamkankaew; Phithagorn Thanitbenjasith; Suteera Sribenjachot; Jatupron Wongmahatlek; Nateetip Sanpatanon;
The changes in the business environment impact the teaching and learning of business in Thailand. Especially in the dynamic of digital media, it has played an essential role in improving the business teaching process. This academic paper aims to explain the role of media education and perspectives of educational media for business management teaching through theoretical discussions. This academic paper presents the potential and educational materials for business education management. It highlights the importance of business activities as educational media and the impact of the driving force of the educational media concept on the teaching of business management for Thailand. The last section of this academic paper also provided recommendations for theoretical and practical business studies to promote more effective business education in Thailand.
3 A Model for the Enhancement of Research Team Effectiveness for Research Team at Guangdong University of Petrochemical Technology, China, Yilan Li; Poonpilas Asavisanu
Team research has attracted attention in the relevant field for many years. This research output is a requirement for academic faculty and is related to promotion and successful advancement. To help accomplish this requirement, many researchers work as a team. The effectiveness of the team plays a crucial part in the research output. The purpose of this study was to develop a model for research teams at Guangdong University of Petrochemical Technology, China, the study had five objectives. 1) To explore the desired team leadership competencies needed to drive research teams. 2) To identify the level of team leadership competencies and academic leadership behaviors of research team members at Guangdong University of Petrochemical Technology, China. 3) To determine the significant impact between team leadership competencies and academic leadership behaviors that affect research team effectiveness.4) To develop a model to enhance research team effectiveness at the Guangdong University of Petrochemical Technology, China. 5) To develop a proposed model to enhance research team effectiveness at Guangdong University of Petrochemical Technology, China. The findings of qualitative and quantitative research presented the following key conclusions. Ten team leadership competencies were obtained from the qualitative analysis. From the developed instrument, the current level of team leadership competencies (M=4.08, SD=0.41) and academic leadership behaviors (M=4.06, SD=0.45) were obtained, and they were evaluated to be high. A two-way ANOVA was used to analyze the effects of team leadership and academic leadership behavior on team effectiveness. The p-value for team leadership competencies was .006, and the p-value for academic leadership behaviors was .003, indicating a significant relationship. The multiple coefficients showed that r = .642, p=.000, R² for this model was .412, which indicated that Team Leadership Competencies and Academic Leadership Behaviors predict 41.2% of Research Team Effectiveness. Based on the above research findings, a model to improve research team effectiveness was proposed and validated by six experts. Model implications and implementation are discussed and recommended.
4 The Evaluation of Student Care and Support System Project of Ban Kham School under the Sakon Nakhon Primary Educational Service Area Office 3, Danprai Seemakam
The student support system is one of the processes in the educational administration of educational institutions that will provide assistance to students with clear procedures and tools. Said by the participation of personnel and related networks both inside and outside the school, such as the basic education committee, community parents, administrators, all teachers, etc. The purpose of this research was to evaluate the project of student support system at Ban Kham School under Sakon Nakhon Primary Educational Service Area Office 3 by using the CIPPIEST Model. A total of 220 contributors in this research were involved in the implementation of the project, comprising: (1) 2 project coordinators, (2) The committee of basic education institutions who participated in the project amounted to 7 people, (3) 11 teachers participating in the project, and (4) parents of 200 students participating in the project. Research tools include: Three questionnaires for basic education committees, teachers, and parents were questionnaires on a 5-level estimation scale. And the interview form for the project coordinator is a structured interview. The data were analyzed using frequency distribution statistics, percentage values. Analysis of general data, mean, and standard deviation. Data analysis on opinion level and content analysis for feedback analysis and interview form. The results showed that: (1) The overall contextual assessment results were at the most appropriate level. (2) The overall assessment of inputs is appropriate at a high level. (3) The overall process evaluation results are appropriate at a high level. (4) The overall productivity assessment results are appropriate at a high level; (4.1) The overall impact assessment results are appropriate at a high level. (4.2) The overall efficacy evaluation results were appropriate at a high level. (4.3) The overall sustainability assessment results are at the most appropriate level. And (4.4) the results of the overall transmission assessment are very appropriate.
5 Transformational Leadership and Its’ Impact on Teacher’s Creative Behaviour in Chinese Universities, Xiaolei Zou; Matthew R. Merritt
Since 1949, the Chinese government has always attached great attendance to the development of domestic education and the education level of Chinese people. After 50 years of effort, it has made a great change and development in Chinese education. In the meantime, the facing of serious cash shortages motivates many Chinese universities to change to achieve a higher education level, and it also increases the requirement of a transformational leadership style leader. This researcher aims to use a survey way to find the relationship between transformational leadership and the creative behavior of teachers, and also found the mediating role of person-organization fit and person-supervisor fit. A quantitative research approach was adopted to collect and analyze the data. Questionnaires were used to target the research objects who hide in the wide populations. What’s more, the researcher also found that different demographic factors such as gender and age have a significant effect on the transformational leadership style of leaders toward subordinate teachers’ perception, and there is no significant difference between different education level leaders’ transformational leadership style toward their subordinate teacher’s perception.
6 Developing English Listening Skills by Using Audio-Lingual Method Techniques in Listening for Specific Purposes Course: Case Study, Ban Non-Wat Archaeological Site, Thananya Viriyapanyanont; Suchawadee Homklang; Benyapa Khonpean
The aim of Education was while listen for the specific purpose of Bachelor of Arts Students English major Faculty of Humanities and Social Sciences Nakhon Ratchasima Rajabhat University, in listening courses for specific purposes teaching which is a compulsory course for the 3rd year students last academic year, it was found that some of the students were capable of listening skills to memorize words. and is not used as efficiently as it should be referring to the scores from the last 2 academic year final exams with such subjects. This research aims to improve listening skills. 3rd year, the sample group used in this research consisted of 10 people. Which were students whose achievement in English listening skills was at a moderate level and who wishes to develop better listening skills to enhance English listening skills by using content from Thai cultural learning resources. To create a feeling of love for the homeland and to learn to Improve your English listening skills at the same time. The tool used for this data collection was a test. It was a four-answer choice, using a listening skill test set of 3 topics, and a pre-and post-study satisfaction scale. The content is referenced from Ban Non-Wat Archaeological Site, Non-Sung Subdistrict, Nakhon Ratchasima Province. Data were analyzed by using the analytical software package, mean, and standard deviation. One-way ANOVA test the difference between the mean t-test statistics. The results of the research found that (1) The achievement of learning activities to develop listening skills using techniques Audio-Lingual Method after learning activities higher than before the learning activities statistically significant at the .05 level. (2) The students were satisfied with the learning activities to develop listening skills by using the technique Audio-Lingual Method at a high level (Mean= 4.41, S.D. = 0.49).