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Paper Details

Bancassurance: Need to Tied The Knot or Not?

Bancassurance: Need to Tied The Knot or Not?

Urvi Amin

Journal Title:
Abstract


New knot of banking and insurance service which is well aware by all mass with the term: bancassurnce. This venture to the economy treaty (union) to both. Bancassurance dispense utilization of both sector at an economic of scale and provide wider scale –scope to them. In India both sector provide 7% contribution to GDP. Recent trend indicate banks adopt regulator and supervisor mode to assure customer. On the progressive field surely it turns to the “WIN- WIN” edge. For policy maker and researcher bancassurnce derived maximum attention for unbelievable achievement.

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